What goes in an SEO client report

S SEOSage SEO client report Six parts, with a real example. Tap to start → Read the full guide

A client report answers 3 questions

The big idea How is the site doing? What should we fix? What happens next? Keep it short and in plain words. Meet the real example

1 ✓ Health score: 99 out of 100 ✓ 53 pages checked ✓ 0 errors, 4 warnings From a real report for marketingly.org. Build the cover page

2 ✓ Two sentences on how the site is doing ✓ No more than three findings ✓ One clear first step Write it last. Write the summary

3 Clicks Times shown Click rate Average position A number alone is not a finding. Say what it means. Pick the numbers

4 Fix first Speed up the home page 6 of the 10 visits land there. Fix later Warnings on quiet pages No visits in 28 days. Rank the fixes

5 ✓ Week 1: speed ✓ Week 2: findability ✓ Week 3: tidy-ups ✓ Week 4: review Plan the 30 days

6 The sample lists all 13 issue types at the back, for the people who want them. Fill the appendix

S SEOSage SEOSage builds it with your logo and colours. 14-day free trial. Make one in 5 steps